![]() ![]() On-chain activity refers to the transactions on a blockchain (in this case, Ethereum) reflected on the distributed, public ledger. ![]() Buyer personas and objectivesīlockchain data is analyzed to reveal patterns in on-chain activity associated with digital wallets to understand who is buying virtual land and how these buyers compare to one another. While a growing number of new virtual worlds are entering the metaverse, Decentraland and The Sandbox have maintained strong growth in ownership and trading volume. As of August ‘22, there are 5,000 owners of LAND in Decentraland and 19,000 owners of land in The Sandbox. The Sandbox followed with its own initial land presale, which began in December 2019, selling 3,096 parcels to over 180 unique buyers and generating over $1 million (USD) in sales volume. Two worlds displaying the most activity are Decentraland and The Sandbox.ĭecentraland held its first land auction in December of 2017, selling 34,356 parcels to over 700 unique buyers and generating over $30 million (USD) in sales volume. The concept of virtual land ownership has been around since the inception of the blockchain-based metaverse. The average hold time for land owners varies between buyer personas, which are explored in the article.Ĭurrent popularity, players, and sales volume.There is a dip in the number of new buyers entering the virtual land market for the first time.Virtual world preference depends on buyer persona, although The Sandbox ranks as the overall favorite.Decentraland and The Sandbox are two of the most popular virtual worlds to buy land, having maintained strong ownership and trading volume growth. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |